Job Post: Market Research Analyst

Job Post:                        Market Research Analyst

Santa Barbara, CA          Full-time

Job Duties:

– Gather and analyze data related to customer demographics, preferences, needs, and financial capabilities to identify potential markets and factors influencing decisions regarding the placement of elderly individuals;
– Conduct surveys to evaluate both customer and employee satisfaction levels.
– Stay informed about industry statistics and keep up-to-date on trends within the healthcare sector;
– Assess the effectiveness of marketing campaigns, advertising initiatives, and communication strategies;
– Conduct competitive intelligence by analyzing competitors’ offerings, promotions, pricing strategies, sales data, and marketing approaches;
– Conduct comprehensive research on consumer opinions and marketing tactics, collaborating with hospital and facility directors as well as other industry specialists;
– Participate in staff meetings to exchange ideas and provide input on enhancing caregiver services;
– Identify advertising requirements to ensure the company remains competitive in the marketplace;
– Develop and evaluate methodologies and protocols for data collection, such as surveys, opinion polls, questionnaires, or utilizing existing data sources

Job Requirements:

2 years experience as a Market Research Analyst, Marketing Manager, Marketing Specialist or related, OR Bachelor’s degree in Market Research, Communications or related

Hours: 9:00AM – 5:00 PM     40 HR WK

Salary: $ 51168.00 Per Year

Job Site: 2959 State Street, Santa Barbara, CA 93105

Mail Resume to:
Mr. Raymond De Guzman
De Guzman Corporation dba: 1Heart Caregiver Services
2959 State Street
Santa Barbara, CA 93105